The driving force behind the current and future growth of B-to-C companies and brands is located in the synergy of distribution channels and intimate knowledge of their customers. This truly constitutes the emergence of an revolutionary/cutting edge new business model called omni channel.
A true revolution on the retail market, the Duraltag range of products is a technological turnkey solution, helping fashion retailers protect margins, improve stock accuracy (RFID solution) and offer customers a new shopping experience.
The Duraltag solution guarantees a reliable response in the combat against shoplifting, both external (customers) and internal (members of staff), thanks to a combination of patented technologies.
Perfectly integrated and secured in the Duraltag solution, RFID+ technology guarantees to optimize the store merchandise flow from the supply chain to the payment in-store.
In response to the new purchasing behaviors of consumers, the innovative Duraltag solution enables customers, equipped with their smartphones, to enjoy an omni-channel purchasing experience.